Al Habtoor Motors signs a major vehicle deal with SuperPrice Rent a Car

December, 2011

Al Habtoor Motors, the official dealer of Mitsubishi in the UAE had yet another successful year. Al Habtoor Motors signed a major deal with SuperPrice Rent a Car, one of the leading Dubai based car rental companies.

The company bought 250 Mitsubishi vehicles which included Lancer cars, Canter trucks and Rosa buses to expand its existing fleet.

Impressed by the remarkable performance, durability and cost effective operations of Mitsubishi vehicles, SuperPrice Rent a Car, was equally impressed by the after sales support of Al Habtoor Motors which helped the company to forge ahead with the new alliance.

Joe Rogan, Shibu Thomas and Yousef Abu Baker of Al Habtoor Motors were present at the signing in that attended by Rashid Saif Lootah CEO of SuperPrice Rent a Car.

Al Habtoor Motors has been highly successful with its fleet sales which have been a dominant part of its business. Indeed in 2010, when the automotive industry was reeling under the impact of the global economic downturn, Al Habtoor Motors continued to gain ground in fleet business. One of the largest orders during the year included the sale of a fleet of 62 Canter Pick-ups.

Later In 2011, Al Habtoor Motors continued its successful run with the sale of 25 Lancer cars and 22 Canter trucks in one go. With the deal with SuperPrice Rent a Car during the Motor Show, Al Habtoor Motors completed yet another successful performance at the Middle East region's largest motor show.

What makes the deal with SuperPrice Rent a Car more promising in the coming year is that the company has allocated a sizeable budget to procure between 4000 to 5000 vehicles during 2012.

As the No. 1 Mitsubishi dealer in the Middle East region, Al Habtoor Motors has performed consistently in individual as well as fleet sales. Thanks to its aggressive marketing promotions, excellent after sales service as well as an extensive Mitsubishi range with a variety of models that meet the demands of a wider cross section of customers.